SKILLS
SYSTEMS & AUTOMATION
AIRTABLE
Project management & CRM system builds
Led full build for Speaker Ideas; supportting setup and data entry for Liminal Creations
Use it day-to-day for ongoing project management | Liminal Creations
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CAPSULE CRM
CRM system upkeep & migration
Used day-to-day for CRM upkeep and project-related contact management (inherited system) | Speaker Ideas
Led the migration of all CRM data to Airtable | Speaker Ideas
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DOCUSIGN
Contract signing workflows
Set up to streamline contract signing with external parties, for use by the wider team | Speaker Ideas
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FILLOUT
Self-editing user portals
Created a portal for claimed projects in Civic Tech Field Guide
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INSIGTHLY CRM
CRM system migration
Led a further migration of all business data from Airtable to Insightly, for use by the wider team | Speaker Ideas
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Draw.io / LucidChart
Business process visualisation
Mapped processes to find points of improvement, following BPMN, for B Lab Europe's B Corp certification process & Liminal Creations business processees
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MAKE
Workflow automation
Setting up automations to streamline workflows | Liminal Creations
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PYTHON
Data analysis & modelling
Built recommender systems - SVD & KNN
Clustered the Dutch population by sustainability survey responses - PCA, K-means
Applied multivariate linear regression to identify drivers of consumer engagement on US theme park Facebook posts
Built an online data scraper to collect data for analysis
Conducted correlation analysis and built linear & logistic regression models to predict market entry success for B Lab Europe
Analysed user interest per newsletter section for Civic Tech Field Guide to optimise UX and drive user engagement
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TABLEAU
Data visualisation
Visualised the four personas identified using K-means & PCA in Python
Built an interactive map to present market forecasting results for B Lab Europe
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CREATIVE & DESIGN
ADOBE FRESCO
Illustrations for motion graphics
Drew illustrations to use in After Effects for Abilta's Confidence course
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ADOBE ILLUSTRATOR
Graphic design & brand identity
Created graphics for Abilta's Confidence course
Led & executed brand redesign for Lapmežciema Krasti, following owner style, preference & needs
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AFTER EFFECTS
Motion graphics
Animated 44 minutes of motion graphics synced to narration for Abilta's Confidence course
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CANVA
Brand assets & business marketing materials
Designed brand assets for Abilta, following owner style, preference & needs
Created business marketing materials (external & internal), following set brand guidelines | Speaker Ideas, Liminal Creations
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CAPCUT / ADOBE EXPRESS
Social media content
Created carousels & reels | Lapmežciema Krasti
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ELEMENTOR / WORDPRESS
Website management
Made sure content is up to date, created new pages, updated existing content, and executed SEO strategies | Speaker Ideas
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FIGMA
Website design & mockups
Designed websites and page mockups for Lapmežciema Krasti & personal website
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PREMIERE PRO
Video assembly & editing
Assembled exported After Effects clips, matched audio, and added branding to create Abilta's Confidence course
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WEBFLOW
Website development
Developed l-k.lv/en (following the brand redesign created in Illustrator) & elzadabola.com
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BUSINESS & OPS
GOOGLE ANALYTICS
Website engagement & marketing campaign tracking
Set up for l-k.lv website to track user engagement
Tracked traffic from marketing campaigns | Speaker Ideas
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GOOGLE WORKSPACE
Team collaboration & documentation
Set up documents & folders organization to collaborate with team members & stakeholders | Liminal Creations, Speaker Ideas
Use these documents day-to-day for ongoing work | Liminal Creations, Speaker Ideas
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MAILCHIMP
Email campaigns & newsletter optimisation
Set up a one-time mass email campaign | Speaker Ideas
Optimised Civic Tech Field Guide's newsletter design based on user interest analysis per section
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NOTION
Team workspace & task management
Use daily as the team's central workspace: task tracking, project pipeline, project updates, meeting notes, and other internal activities | Liminal Creations
Occasionally optimise structure/setup for better team collaboration | Liminal Creations
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QUICKBOOKS / MONEYBIRD
Client invoicing
Generate & send client invoices | Liminal Creations, Speaker Ideas
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